Meet The Artist: Sarah Farooqi

June 27, 2021 3 min read

We work with a huge range of talented artists here at For The Love of The North, one of them being Sarah Farooqi. We’ve worked with Sarah on many occasions and she’s produced some of our most popular pieces. She has a very intricate style of work which both ourselves and our customers love.


Spanish City Mounted Print, £10

Her love for drawing began as soon as she could hold a pencil - taking inspiration from her mum, who was always drawing and painting. She later went on to study A level art, then a foundation course in art and design at Cleveland College of Art and Design. Then BA Hons degree in graphic design/illustration at Leeds Metropolitan University, followed by a postgraduate diploma in animation at Duncan of Jordanstone College in Dundee (canny impressive!)


Having been born in the North East, and being where she currently lives, it was important to her that her work reflects her love of the area. She enjoys being out in the Northumberland landscape and so that's what she loves to paint. But busy towns like Alnwick and Morpeth, and Newcastle (of course) also hold a special place within her work. She grew up in Teesside and North Yorkshire, which she’s recently started painting too. Places mean a lot to her so it’s obvious why her work has this niche - it’s all about bringing happy memories to life and showing love for the places that have given those memories to us.


With that being said, location isn’t the only thing that inspires Sarah - when asked about other things that inspire her work she mentioned her favourite artists such as Alfred Wallis, a self-taught artist who spent most of his life as a fisherman and didn’t begin painting until his 70s, Arthur Rackham, an English illustrator best known for his fairytale book illustrations, and JRR Tolkien, the infamous writer of The Lord Of The Rings, whose antique maps undoubtedly inspire her own map creations.


For The Love of The North Mounted Print, £10

Of course, we absolutely love working with Sarah and she’s expressed that she enjoys working with us too; “I really enjoy the working relationship with Lucy and Paul and their enthusiasm. When you are working on a commission, it's very different from doing your own thing. You are trying to express someone else's ideas and memories, and you often need to come out of your comfort zone. It's so satisfying when (hopefully!) you see the smile on their face at the end.”


It’s clear that working with smaller, indie businesses has it’s benefits for Sarah. Being a sole trader can sometimes feel a bit isolated, hence why getting the opportunity to collaborate and work with other creative people makes it all really enjoyable. Indie businesses need to be very creative and agile in order to survive, and we all have different perpectives, experiences and contacts which can be useful.


We’re already planning what’s to come next for Sarah at FTLOTN as she never fails to come up with some brilliant ideas. There’s been talk of more detailed maps/townscapes of our favourite coastal areas plus there’s even been mention of a detailed jigsaw puzzle.. let us know in the comments if that’s something you’d be interested in seeing!



As we include a little tourist tip in every order we send out, we asked her for her ultimate tourist tip to give to our readers, here’s what she said: “If you like peace and quiet, beautiful gardens, a huge arboretum and the best cup of tea in Northumberland, go to Howick Hall. You can also do a long walk down to the beach and back.”

Make sure to check out her designs as if you’re a lover of detailed watercolour designs and paying homage to the north, you’ll definitely find something beautiful about Sarah’s work.

Caitlin Steele
Caitlin Steele

Leave a comment

Comments will be approved before showing up.

Also in FTLOTN Blog

Love will get us through...
Love will get us through...

May 17, 2022 3 min read

We'll all never forget that feeling in March 2020 where it felt that the world was closing in around us.

In the mix of the worries about a global pandemic we had absolutely no idea if our business that we loved so much, and put our hearts and souls, into would survive. It was such a worrying feeling and at this stage we really had no plan.

Then out of the blue one of our amazing customers got in touch with us, concerned about the survival of small indie businesses they suggested that we produced a print in the vein of the WW2 "Keep Calm and Carry On" ethos but with a Whitley Bay angle...

Meet the Artist: Laura Burnett
Meet the Artist: Laura Burnett

April 23, 2022 3 min read

Recently FTLOTN had the opportunity to employ a kickstarter. The kickstart scheme matches business with young people who, due to the pandemic have been out of work after finishing their education.  We worked with Laura as our very first kickstart employee and we're thrilled to say at the end of the placement Laura agreed to work with us on a more permanent basis.  Read on to find out a bit more about Laura and her fabulous design talents...
From the Far East to the North East
From the Far East to the North East

April 16, 2022 5 min read

One year ago, I would never have believed you if you told me I would be moving from Phuket, Thailand to live in England! And yet here I am, living in the Baltic climes of Whitley Bay....

Read more about Natasha (Tash)'s journey to live in wonderful Whitley Bay.